In 2025, Web3 startups need more than just promises. They need real users. But running ads in crypto is tricky. Traditional ad networks block crypto content, and many Web3 platforms are full of bots or low-quality traffic. That’s why choosing the right crypto ad network is key.
This list shows the top 10 crypto ad platforms used by DeFi, GameFi, and DAO teams. We picked networks that offer real targeting, wallet-based tracking, flexible pricing (CPI, CPM, USDT/ETH), and fraud protection. Whether you’re launching a new token or scaling a dApp, these tools can help you get quality traffic.
Generis has worked with several of these networks as a performance partner. Our team tested them in real campaigns – from in-dApp ads to AI-based wallet segmentation. Below, we break down each platform by format, targeting, and use cases, so you can choose the right one for your project.
Methodology: How We Picked the Top 10 Crypto Ad Platforms
We reviewed over 20 crypto and Web3 ad networks. Only 10 met all key criteria:
– Focus on Web3 or blockchain audience (or have a total audience large enough to find enough crypto users among them).
– Verified traffic (no bot farms or spoofed impressions)
– Support for modern ad formats: native, wallet, push, in-dApp
– Smart targeting (wallet data, on-chain behavior, geo)
– Transparent pricing and crypto payment options
– Real use cases from DeFi, GameFi, or NFT projects
Only platforms that passed these filters were included. The goal: to help projects find reliable ad partners with real impact.
Comparison Table
| BEST CRYPTO ADS NETWORKS | |||||
| Ad Network | Targeting Options | Ad Formats | Pricing Models | Min Budget | Key Strengths |
| Bitmedia | Geographic, Device, OS | Banner, text, sticky, responsive | CPM, CPC | Not specified | Crypto-specific traffic, many formats |
| Blockchain-Ads | Wallet behaviour. On-chain actions | Smart Display, Native, Video, In-App | CPA, CPM | Custom | On-chain targeting, high ROAS |
| Coinzilla | Geographic, device, site placement | Display Banners, PRs | CPM | €50 (banner), €1500 (PR) | Marketplace + content + banners |
| Coinscribble | Media selection, publisher targeting | PR Distribution | Fixed per release | $99–2899 per PR | Massive PR reach, fast execution |
| Cointraffic | Geographic, device, publisher level | Display, Native, PR | CPM, Flat-fee | €50 (banner), €1500 (PR) | Crypto audience, good UI, PR |
| AADS | Geographic, language, site categories | Banners, Native, PR, Articles, Video | CPM, CPC, CPA, RevShare | Flexible | Huge traffic pools, monetization tools |
| PropellerAds | Demographics, interests, device, geographic | Push, In-Page Push, Pop, Interstitial | CPA, CPM | Low-entry | Massive scale, automation features |
| TrafficJunky | Geographic, device, site selection | Display (on “adult” only) | CPM | Flexible | High visibility, cheap impressions |
| X (Twitter) | Followers, interests, geographic | Promoted Tweets, Image/Video | CPC, CPM | Flexible | Engagement, crypto community reach |
| Facebook Ads | Interests, lookalike, geographic, behaviour | Image, Video, Carousel | CPC, CPM | Flexible | Precise behavioral targeting |
Bitmedia
Website: https://bitmedia.io/
Bitmedia is one of the most established crypto ad networks, trusted by over 200 active advertisers monthly. It offers CPM and CPC pricing and supports multiple ad formats, including banners, text, sticky, and responsive ads.
What sets Bitmedia apart is its 100% direct traffic from a vetted pool of over 550 crypto publishers like CoinGecko, Etherscan, and NewsBTC. Advertisers can fine-tune targeting by GEO, OS, and device, and benefit from detailed conversion tracking, audience segmentation, and a self-serve dashboard. Average CPMs range from $1.07 to $3.88, depending on country and device, with some premium slots reaching up to $30.
Blockchain-Ads
Website: https://www.blockchain-ads.com/
Blockchain-Ads is a premium Web3 advertising platform known for hyper-targeted campaigns based on users’ wallet activity and on-chain behavior. Unlike traditional networks, it uses “Wallet Targeting” to reach users based on assets, trading patterns, and investment interests. Advertisers can run native, video, smart display, and in-app ads across 10,000+ websites, reaching over 1 billion daily impressions.
Used by brands like Binance, OKX, and Crypto.com, the platform consistently delivers high ROAS (up to 9.6X) and thousands of new users per campaign. Its segmentation engine ensures precise audience matching, while real-time analytics and optimization tools maximize conversions. Blockchain-Ads is ideal for token launches, exchanges, DeFi, and any product that benefits from targeting verified crypto wallets.
Coinzilla
Website: https://coinzilla.com/
Coinzilla is one of the most recognized crypto ad networks, helping brands place banner and native ads across top-tier finance and blockchain sites. It’s used by over 80% of crypto advertisers and has delivered more than 50,000 campaigns so far.
The platform makes it easy to launch display campaigns in minutes, with support from account managers and built-in tools for tracking and optimization. Advertisers can choose where their ads appear (down to specific websites and ad zones), which is helpful if you want more control over placements.
Coinzilla also offers a PR marketplace where you can publish press releases and sponsored content on major crypto news sites. It’s a good pick if you’re looking to combine display ads with content distribution and want to work with a team that handles setup and strategy alongside you.
Coinscribble (aka MintFunnel)
Website: https://mintfunnel.co/
Coinscribble is a crypto-native PR platform that helps Web3 projects get press coverage quickly, sometimes within 24 hours. You can publish announcements, funding news, or token launch updates across 150+ outlets, including Cointelegraph, NewsBTC, and Yahoo Finance.
Pricing is pay-per-release and straightforward. You choose the package, pick the outlets, and upload your content. No lengthy onboarding or calls required. It’s often used by DeFi and NFT teams who need quick visibility.
Press releases are well-suited to a bigger marketing strategy if you combine them with ads or a growth strategy.
Cointraffic
Website: https://cointraffic.com/
Cointraffic is one of the oldest crypto ad networks, active since 2011. It’s best known for clean banner ads and fast PR distribution across crypto media. You can run display ads (HTML5, GIF, images) and native ads, and submit press releases to 150+ crypto sites.
The platform supports both self-service and managed campaigns. You get a personal account manager to help with creatives and campaign setup. Advertisers often mention good support and fast responses.
Cointraffic works well if you want visibility on big crypto sites and care about ad quality. It also allows crypto payments, including via Lightning, and offers quick moderation to filter out scammy content. It’s a great fit for serious projects and ongoing campaigns.
A-ADS
Website: https://aads.com/
A-ADS (Anonymous Ads) is a lightweight ad network that focuses on privacy and simplicity. It’s been active since 2011 and supports crypto payments only (no account verification, no cookies, and no personal data).
You can run banner ads across thousands of crypto and tech-related sites. The platform offers CPM, CPC, and CPA models with filters like geo, language, and site categories. It’s ideal for small budgets and campaigns that don’t need a complex setup.
A-ADS is often used by wallets, dApps, and indie DeFi projects that prefer simple and transparent traffic sources. It doesn’t have advanced targeting like wallet behavior, but it’s fast, cheap, and fully crypto-native.
PropellerAds
Website: https://propellerads.com/
PropellerAds isn’t crypto-specific, but many Web3 projects use it for its traffic scale and automation tools. It supports push notifications, pop-ups, interstitials, and native ads across mobile and desktop.
The platform offers AI-powered targeting by geo, device, interest, and behavior. You can run CPA, CPM, or CPC campaigns with auto-optimization based on your goal (installs, signups, etc.). Retargeting and custom audience features are also available.
PropellerAds is often used for wallet apps, exchanges, and token launches that want large user volumes fast. It’s not as precise as wallet-level targeting, but it’s good for reach, speed, and lower acquisition costs.
That’s it for crypto-focused platforms. But here are three more platforms you can try that allow advertising of crypto products.
TrafficJunky
Website: https://www.trafficjunky.com/
TrafficJunky runs ads on adult platforms like Pornhub, which gets massive daily traffic – over 133 million visitors. For crypto projects, this means access to a huge, global audience at very low CPM rates.
However, the trade-offs are serious.
- Low engagement: most users aren’t in the mindset to click on financial ads.
- Poor targeting: you can’t reach precise crypto-interested users.
- Brand risk: advertising on adult sites can hurt your project’s reputation (if that matters in your case).
Still, if your goal is brand exposure, meme coin hype, or mass visibility for cheap, it can work. Just don’t expect high-quality leads or conversions.
Twitter Ads
Website: https://business.x.com/en/advertising
X remains one of the main platforms for crypto communities. Ads here can reach a highly relevant audience (traders, builders, NFT collectors, and DeFi users) already active on Crypto Twitter.
You can run promoted posts, follower campaigns, and website clicks. Targeting options include keywords, interests, followers of specific accounts, and geo. Campaigns can be paid in fiat and require verified advertiser status.
The downside: Twitter has strict ad policies for crypto. Many Web3 projects need to go through a manual approval process, especially for tokens, wallets, and exchanges. But once approved, Twitter ads can deliver strong engagement, especially when paired with organic content and influencer activity.
We often run Twitter ads for clients alongside airdrops, PR, or influencer outreach for better results.
Facebook Ads
Website: https://www.facebook.com/business/m/ads-manager
Facebook Ads still allow crypto-related campaigns, but strict rules and prior approval are required. Ads promoting exchanges, wallets that support trading or staking, or lending platforms must be pre-approved by Meta and backed by a valid license or registration.
Check Facebook Policy on crypto ads
Allowed without special approval are ads about education, news, events, tax or legal crypto services, and NFTs or wallets that only store assets. Targeting options include interests, behaviors, lookalikes, and geo, but the audience must be over 18.
Creatives must also avoid misleading claims. Ads must not promise guaranteed returns or use deceptive tactics. Real-world examples include wallet apps or informational guides that follow Meta’s rules and disclosure guidelines.
Generis advises projects to apply early for crypto ad certification. With approval, Facebook offers precise, large-scale reach, which is ideal for brand education, community building, or user acquisition in regulated formats.
FAQ
Crypto ad networks connect Web3 projects with publishers or media platforms. They show your ads to users based on targeting options like wallet activity, geo, or interests (most support formats like native ads, banners, push notifications, or in-dApp placements).
There’s no single best option. It depends on your goals. For brand visibility, Cointraffic or Twitter Ads work well. For wallet-level targeting and precision, platforms like OnChain Targeting Suite or AdEx offer advanced features.
Yes, but there are restrictions. You need Meta’s written approval for promoting exchanges, wallets with trading, or tokens. Educational, NFT-related, or utility-focused ads are usually allowed. Generis can assist with Meta approval and campaign setup.
Yes, Twitter supports crypto ads, but some categories require manual review. Token sales, wallets, and DeFi tools often need pre-approval. Once approved, Twitter offers strong reach and targeting for Web3 audiences.
Common formats include display banners, native ads, push notifications, wallet-based ads, and dApp placements. Programmatic buying is also growing. The best crypto ad networks support multiple formats for flexible campaigns.
Most Web3 ad platforms accept USDT, BTC, or other cryptocurrencies. Some support fiat or hybrid payments. Pricing models vary: CPM (per thousand impressions), CPC (per click), or CPA (per action).
Work only with verified crypto ad networks that offer bot filtering, fraud detection, or use on-chain data. Platforms like OnChain Targeting Suite and AdEx use wallet behavior to reduce fake impressions.
If your team lacks time or experience with ad tools, yes. A crypto marketing agency like Generis can handle the whole campaign, from ad copy to targeting setup and tracking. This is especially useful for launch phases, airdrops, or exchange listings.
